Safari 5 - What Bloggers Needs to Know About the Beauty and Bugs of the New Safari Reader

Safari 5 launched June 2010. You may wonder whyquirky thing for blog views, let's call it a bug. For
you should be concerned with Safari. Maybe you're asome blogs, (and there seems to be no rhyme or
PC user dedicated to Internet Explorer or a cuttingreason) the Reader will display not only the current
edge Google user who surfs with Chrome. You mayblog post but also several past posts. WordPress
even be a Mac user who prefers to prefers Firefox.users may conclude that this issue is due to the RSS
Regardless of your own preference, if you blog, youFeed "Reading" configuration in Settings. Not so. I
need to know what your blog visitors will experiencefound this bug on one blog I manage and also noted
when using the new Safari Reader.that the WordPress Reading configuration was set to
Safari Backgrounddisplay one post in the feed. Displaying multiple blog
First, a little background information on the the Safariposts wouldn't be too bad if the blogger selected
browser. Safari is loaded up and delivered tothat feed option and if the Safari Reader didn't also
consumers on all new Mac personal computers (Safaridrop the title and Permalinks for the additional posts!
is different on iPhones and iPads). Statistics for thisI feel cheated that once subscribed to a blog there's
browser's usage have held at about 4% throughno going back to the Reader and the beautiful text
2009 and into 2010. I'm not one to make bigpresentation. Subscribing in the Safari Reader
predictions, but my bet is Safari use will have minimal"bookmarks" the RSS feed. All the post titles in the
growth on both PCs and Macs as users discover thisfeed are links back to the original article on the blog.
new Reader for web text. And users may be putHowever, you'll find that the fabulous Reader button
off when issues arise for both reading and subscribingthat leads to the sleek view is no longer available in
to blogs.the browser field
How the Safari Reader WorksBlog marketers will also be unhappy with the Reader.
The Reader button is located in the browser box atWhile the visitor may rejoice being able to read blogs
top of a page. Stop and take a deep breath beforewithout sidebars, anyone who runs ads for their own
clicking. It's not a bomb that will sabotage yourproducts, Google AdSense ads, or other advertising
network, but a one-click move to reading blogs likewidgets in the sidebar of their blog will feel
you've never seen them before on a sleek anddisappointed. Their advertising will get less exposure,
simple page that honors the text. It's pure. It'srelegated to the background as the Reader takes
beautiful. The Reader pops the text right off theover the foreground.
blog page and into an easy to read window thatSharing icons and widgets, such as Twitter,
makes the words large and easier to read. It willFacebook, and Digg, that are at the heart of your
probably vex web designers as sidebars are left inblog also move to the background. For the dedicated
the background.blogger who wants to reach as many visitors/readers
The New Reader is Quirky for Reading Blogsas possibly, even the small percentage that use
I've tested the new Safari Reader to view not onlySafari, you may consider adding textual links at the
websites, but also blogs, blogs, and self-hosted blogsend of blog posts to direct users to your favorite
that use the WordPress.org software. There is onesharing sites.